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How to grow your passion for fashion into a successful blogging career with Sara Viktorie

Sara Viktorie Cover

Originally from the Czech Republic, Sara Viktorie now resides in London where she juggles her studies at the University of Greenwich with managing her blog. Here she chats to us about her love of shopping on the high street, where she sources fashion inspiration and what she loves most about blogging.

Tell us a bit about yourself and how you started your blogging career?

I'm a fashion and lifestyle blogger based in London. I started blogging at around the age of 12 when I discovered the internet for the first time. Back then, no one was making money by blogging, and I never thought it would one day become my job. I started taking blogging more seriously in 2017 when I created, which I rebranded to towards the end of 2018.



Where do you buy your clothes and what are your favourite brands?

The vast majority of my garments come from the high street. My absolute favourites are Bershka and New Look, but I also love shopping in Forever 21, Zara, River Island, and like any other UK-based blogger, Primark

Can you walk us through a typical day for you?

What I love the most about my job is that I never get bored. Every day is different. One day I could be at home all day writing new blog posts and planning new outfits, the next I could be in the city shooting new content or attending meetings. The most exciting thing I get to do is attend blogger events from time to time. I have to combine all of this with university and assignments because I'm still studying. However, I try to follow a schedule similar to the regular 9-5 office hours otherwise I would be working on my blog and social channels 24/7.

What is your main source of inspiration when it comes to staying up to date with fashion?

I scroll through Instagram, Pinterest, and Browzzin for inspiration a lot. I've never been a "fashion addict". I wear what I want and when I want, which means that I dress up according to my personal style but with a touch of the latest trends that I like. To keep myself updated about what's in, I also watch fashion shows and read other bloggers’ blog posts

Why would you recommend Browzzin to your fellow fashionistas?

Because Browzzin is a platform that offers all the fashion inspiration you need. You just open the app and see countless stylish looks you can recreate yourself either with the pieces you already own, or you can purchase them through the app. And you can also follow me there ;).